The decline of Pizza Express cannot be explained without reference to the meteoric rise of another restaurant chain: Nando’s.
With 340 outlets across the UK, nearly everything on the menu at the Portuguese-style diner involves peri-peri chicken, with a standard meal setting you back about a tenner.
Founded in Johannesburg, its first UK branch opened in Ealing in 1992, with global sales expected to surpass £1 billion this year.
Nando's became a fixture on virtually every British high street during the early part of this decade, and gradually began to claim its status as the go-to location for a cheap and cheerful family meal – bad news for Pizza Express, which had held that title ever since it...
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